BS DC Import ID
node:54306
BS DC Import Time

Supersanft

1977
© Hans-Jürgen Lannoch, Helga Lannoch ; photo © ZKM | Center for Art and Media, photo: Franz J. Wamhof
Title
Supersanft
Year
1977
Category
Sculpture
Format
Cast
Material / Technique
casting resin
Dimensions / Duration
7 x 12,5 x 5 cm
Collection
ZKM | Center for Art and Media Karlsruhe
Description
The razors designed for Braun from 1961 by Hans Gugelot, who taught at the Ulm School of Design, were among the first mass-produced products to be created according to the no-nonsense design philosophy of the Ulm School of Design and were therefore successful worldwide. They were advertised with women who clung to the smooth faces of men, and in the "Supersanft" object, kiss-ready lips expose the promise of a perfect technical device.

Author

Helga und Hans-Jürgen
Lannoch

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